Improve your daily life with the minimalist objects from the Taiwanese brand HMM
The products of the Taiwanese brand HMM are items that we are used to using on a daily basis, such as scissors, coffee mugs, or pens, which have been designed to be as aesthetic as they are functional. With their minimalist design, the various HMM products focus on the essentials and highlight the quality of the materials, as well as their comfort of use.
These products are divided into two different ranges, which complement each other perfectly: one dedicated to office stationery and the other to the coffee ritual.
The HMM brand
The HMM brand was created in 2014 in Taipei (Taiwan), within an agency specialized in advertising and marketing that had already been in existence for about twenty years.
The founders of the brand, Michael and Qmore, wanted to create products with a design inspired by the industrial world and thus came up with the idea of creating HMM. Among their influences, we find great names in design such as Naoto Fukasawa, Tadao Ando, and Jasper Morrison.
HMM stands for "Human, Made, Method", three themes that are at the heart of the brand's philosophy. The place of "human", which is positioned first in the name, is particularly important. It refers both to the one who uses the object and to the one who produces it. This desire to place humans at the center is also reflected in "Made" since the objects "made" by the brand are a perfect balance between industrial and artisanal. As for the term "method", it refers to the way the brand's objects all follow a certain methodology in their production, but also in their aesthetics.
To summarize, the products of the HMM brand share a minimalist aesthetic inspired by industrial design, synonymous with simplicity, which serves creativity and functionality. Moreover, even though the design and aesthetics of the objects are very important to the brand, it is never at the expense of functionality and user comfort.
For example, even though creators have a preference for right angles, which they find more aesthetically pleasing, rounded corners are preferred because they provide more comfort when using the products, even if they are visually less appealing.
When creating a product, every detail is examined to ensure that aesthetics serve functionality well. It is this requirement that allows the brand to produce items whose design and quality are recognized by customers and awarded national and international prizes.
HMM Products
The brand's products are mainly divided into two categories: a range of office stationery, featuring high-quality functional tools, and a range called HMM Coffee, dedicated to the coffee ritual.
The stationery range includes essential items that can accompany both artisans in their work and stationery enthusiasts who wish to use quality items in their work or during manual tasks. Thus, there are scissors, ballpoint pens, mechanical pencils, and utility knives.
Behind their minimalist design and apparent simplicity, some products are actually full of surprises. This is the case with the brand's 2-in-1 scissors that can also serve as a cutter. This function is very practical in daily life, for opening a package that has been taped, for example. Thanks to these 2-in-1 scissors, there is no need to take out multiple items since you just have to flip your pair of scissors to use the cutter located on the upper corner of one of the handles. Although they are 2-in-1, these scissors are of excellent quality, as they are made of Japanese steel by Taiwanese artisans.
The 2-in-1 scissors come with a stand that allows them to be stored vertically. Standing upright thanks to a magnet, these scissors become beautiful decorative objects. The aesthetics of HMM products are truly designed to allow their owner to proudly display them for all to see, and it would indeed be a shame to store such wonders in a drawer.
The 2-in-1 scissors are not the only objects with multiple functions, as the brand has also created a magnetic ballpoint pen. This pen has a magnetic tip that allows it to instantly attract the cap, keeping it securely in place. This feature is very practical, as this magnetic ballpoint pen can also be attached to various objects. It can be hung on a backpack for easy access without having to open the bag. This is particularly useful during an outing or a hike when you need to jot down information or draw without being able to sit down.
The features added to the various HMM products are not just simple gadgets; quite the opposite. They are designed to complement the products and enhance their functionality.
The HMM coffee range contains essential products for the coffee ritual. Whether it's during a well-deserved break or to start the day in the best possible way, coffee is an important moment for many people.
The products in the HMM Coffee range are suitable for both those who want to drink a good coffee in a beautiful cup and those who want to prepare their own coffee using quality, easy-to-use products.
"To drink coffee, for example, we find the Japanese ceramic mugs 'Mugr', with their original walnut wood handle, or the recycled glass mugs 'WGlass', whose number of sides represents the 12 hours of a clock..."
As for the items to make your coffee, for example, there is the "Sqoop" coffee spoon, which can hold 10g of coffee, the perfect amount for a cup of coffee, or the "Patio" coffee dripper that allows for a quick brew. In addition to their ease of use, these items have a beautiful retro design that helps make the coffee ritual a pleasant and unique moment.
These items are made by local artisans, using carefully selected quality products. The Taiwanese brand is also mindful of the ecological impact of its products. The glass coffee cups "WGlass" are, for example, made in collaboration with Spring Pool, the largest glass recycling center in Taiwan, and are thus made with 100% recycled glass. The brand's commitment to the environment, as well as its taste for minimalism, is reflected even in the packaging of the products. Mainly designed in paper, the brand's cases are particularly elegant.
Allied products for your crafts
"If, due to their quality, the products of the HMM brand are perfect for professional use, they are of course also suitable for anyone who wishes to use them for manual work. After all, the creators of the brand believe that we all have an 'artisan spirit' within us and that we are capable of great things, with the right tools in hand."
Whether for creating travel journals, scrapbooking, making notebooks, cards, or others, HMM products are truly designed to be practical in any situation and to awaken the creativity that lies within each of us. Their design is specifically crafted to inspire creativity.
Among the essential tools for any manual project, for example, are cutters. Those from the HMM brand are equipped with a long OLFA blade of high quality, sourced from Japanese craftsmanship, as well as an aluminum body, which gives them stability and precision. The HMM cutter is extremely lightweight (80g) and features a screw mechanism that allows the blade to be locked for safe use.
These cutters are also part of the brand's items that hold a surprise. On the back of the cutter, there is a ruler, very practical for cutting straight, but also to avoid cutting oneself thanks to its curvature. The ruler is very easy to store, as it fits perfectly on the back of the cutter thanks to a magnetic system.
Among the other perfect tools for doing manual work, there is the very elegant aluminum mechanical pencil from the brand. It contains a 0.7 mm lead, perfect for writing, drawing, or making lines. For those who enjoy creating outside of their home, there are also scissors that fit into a beautiful case with a clasp, made of Italian leather, to prevent them from slipping.
You will have understood, the products of the HMM brand are as elegant as they are functional and will perfectly accompany you in all your daily projects. Whether during a well-deserved coffee break or while doing manual work, HMM products are designed to awaken your creative spirit.
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